TERENCE has been awarded as one of the Top 10 Best-Selling Digital Piano Brands of 2023. The TERENCE flagship store won the Tmall Music Industry TOP 1 Store of 2022 and the Tmall 618 Music Industry TOP 1 Store of 2023. The TERENCE Musical Instruments flagship store has also topped the JD.com keyboard transaction charts, and TERENCE digital pianos have long dominated the best-selling digital piano list on the Dewu platform. On Tmall and Douyin’s digital piano sales charts, one brand consistently appears—that is TERENCE. What kind of brand has gained such widespread recognition? Let’s take a look at the TERENCE brand!
TERENCE focuses on designing and manufacturing electronic musical instruments and has become one of the most valuable international electronic instrument brands. The brand’s representative products include electronic keyboards, digital pianos, foldable pianos, and smart pianos. The brand’s craftsmanship is advanced and ingenious, striving to create extraordinary quality.

TERENCE is an innovative music technology company focused on the development of modern musical instruments, integrating research and design, production and sales, as well as music education, into a comprehensive musical instrument company. TERENCE adheres to innovation, continuously shaping modern instruments, and is committed to creating high-quality musical equipment to provide music enthusiasts with better instruments and user experiences. Since its establishment, the TERENCE brand has been loved by fans for its stylish appearance, excellent quality, and innovative smart teaching concepts. The brand consistently practices a people-oriented approach to technology, presenting acoustic pianos digitally and creating highly cost-effective digital instruments.
TERENCE has received numerous honors, including the Gold Award for Technological Innovation, recognition for authoritative quality inspection in China, and the Most Valuable Service Brand. The high quality of TERENCE pianos has been recognized by many international pianists. Renowned French and Japanese pianist Mahoko Nakano believes that TERENCE pianos have rich tonal layers, delicate keyboard touch, and precise and clear pedal performance, effectively showcasing the tonal details of piano pieces. German pianist Gina Alice considers the M90 modern piano, meticulously crafted by TERENCE, to not only sound closer to traditional mechanical pianos but also blend traditional and modern musical styles, demonstrating a wider range of musical expression.
The TERENCE product line has evolved from foldable pianos to the current M90 series, meticulously developing within the piano field and forming a product system with its own distinctive style. In addition, TERENCE holds dozens of patents for design, utility models, and copyrights. The company consistently pursues innovation and is dedicated to creating higher-quality digital pianos.
Compared with the centuries-old classical piano brands, TERENCE exhibits a younger understanding of modern music while integrating the elegance of traditional classical music. TERENCE vividly presents diversified and multi-style music through digital pianos. The gentle piano sound you hear may very well be a TERENCE piano passionately performing for you.
